Overview
General Manager | Premium Visitor Attraction | Melbourne, Australia
We are partnering with one of Australia’s leading visitor attractions to appoint an experienced General Manager to oversee all aspects of the operation. This is a fantastic opportunity for a commercially minded leader to drive business performance while delivering exceptional guest experiences at one of Melbourne’s premier tourism destinations.
This role requires an accomplished operator with experience leading large-scale, customer-facing businesses. You’ll be responsible for the overall success of the attraction, balancing commercial objectives with operational excellence, team engagement, health and safety, and long-term strategic growth.
Key Responsibilities:
- Provide strategic and operational leadership across all departments to ensure exceptional guest experiences.
- Take full ownership of financial performance, including revenue growth, profitability, budgeting, and forecasting.
- Lead, develop, and inspire a high-performing leadership team, creating a positive and accountable culture.
- Drive operational excellence while maintaining the highest standards of safety, compliance, and guest satisfaction.
- Oversee facilities, asset management, preventative maintenance, and capital improvement initiatives.
- Build strong relationships with internal stakeholders, tourism partners, industry bodies, and the local community.
- Identify opportunities to improve performance, increase visitation, and support the attraction’s long-term growth.
The Ideal Candidate:
- Significant senior leadership experience within attractions, hospitality, tourism, leisure, or large-scale retail.
- Demonstrated success managing complex operations with full P&L accountability.
- Strong commercial acumen and the ability to drive revenue and operational efficiencies.
- Proven experience leading large, multidisciplinary teams and developing future leaders.
- Excellent communication and stakeholder management skills.
- Passion for creating memorable guest experiences and delivering operational excellence.
Salary: Negotiable depending on experience.
If you’re an inspiring leader with a strong commercial mindset and a passion for guest-focused operations, we’d love to hear from you for a confidential discussion.
Job Tenure: Permanent
